Press Release

Invigorating Sound to the Silent world

Widex Distributes Free Hearing Aids To Hearing Impaired Children in Kolkata

Widex India distributed 22 free hearing aids to the hearing impaired underprivileged children and aged persons in Kolkata on 9th July 2010. These hearing aids were distributed on the occasion of Widex 3rd Senso Hearing Centre inauguration in Kolkata.

Rhythm and vibration are those elusive mirages in the desert of hearing impaired people. In the present cohort the Dolby effects of various forms of entertainment aggravate the situation to a large extent. Add to this the substantial quantity of hearing impaired persons in India makes it all the more worse a scenario for hearing problems nationwide. In response to this predicament Widex India Pvt. Ltd takes a responsible initiative of distributing digital hearing aids worth Rs. 10 lacs to the differently abled children of Ali Yavar Jung National Institute for the Hearing Handicapped - AYJNIHH. For this heart-warming reason Mr. Syed Kirmani, Cricketer par excellence and Mr. Sovan Chatterjee Mayor, Kolkata Municipal Corporation has joined hands together with Widex to distribute the hearing aids.

In India hearing loss is becoming quite an eminent problem. Rapid industrialization and real estate development has changed the lifestyle of people across all sections of the society. Children living in rural areas of India more often suffer hearing loss than children living in urban areas. In a study among Indian school children, researchers screened 1030 urban children and found that 6 per cent of them suffered from some kind of hearing loss compared to nearly 33 per cent in the rural group of 640 children. All the children were aged between 12 and 14 years. There are more than 500 million people with hearing loss worldwide and the figure is expected to rise to 700 million by 2015.

Widex has taken up aggressive marketing strategy in order to capitalize on the market share. It has signed up Padamashree Syed Kirmani, Former Indian Test Cricketer and Zohra Segal, 97, Actress, Theater Personality as Brand ambassadors. Widex aims to open up at-least 100 hearing center across the metros by 2012. Widex is driven by an urge to create awareness to eradicate deafness among children keeping in mind the future society. T. S. Anand, M.D. Widex India quotes – 'the most worrying aspect is the large number of children who are born with hearing loss and grows up isolated and cut off from a normal childhood' Mr. Anand emphasizes that 10,000 children are born every year with hearing loss therefore he would like to advice the government that it should make OAE test for infants and children compulsory in every Hospitals.

Once infants and young children found to have hearing loss, they need to be fitted with appropriate hearing aids. For the first time, now special hearing aids designed and developed for infants & young Children are available. Widex Launches Baby440 hearing aids that provide maximum wearing comfort in minimum size and support the children learn language through access to all sounds in speech spectrum. Special software to program these hearing aids is also developed.

Widex has also come up with Senso Hearing Centres. Senso Hearing Centres, are dedicated Hearing Clinics which provide customized and personalized services to people with hearing impairment. In a comfortable ambiance along with state-of-the-art gadgets, Senso Hearing Centers offer a whole range of services, making them a one-stop clinic for hearing assistance.

In each Senso Hearing Centers in Kolkata is equipped with latest state-of-the-art diagnostic facilities and NOAH LINK technology, which are fast becoming the industry in India.

Widex organizes training programmes and open houses for audiologist and dispensers, from time to time. These programmes are focused on Widex technology, hearing aid selection and fitting for Paediatric and adults. The participants are guided through both technical as well practical aspects. These training programmes ensure that audiologists are kept abreast with new developing technologies and fitting procedures.

From time to time Widex India organizes Free Hearing Check-up Camps and Hearing Awareness programmes throughout the length and breadth of the country. Thousands of hearing impaired patients is examined at these camps. These initiatives are a part of Widex India's nationwide effort to reach out to the hearing impaired people in the remotest of areas in the country.

Media Release

Workshop on Indigenously developed Bio-ceramic hip implant

Kolkata, 7th June 2010: A two-day workshop conducted by Dr. K. H. Sancheti at Jubilant Kalpataru Hospital witnessed one of the finest innovations in the field of Joint Replacement surgery. Padmashree and Padmabibhushan Dr. Sancheti, backed by his vast experience, along with Dr. Kaushik Sarkar carried out the First complete Bio-ceramic Total Hip Replacement surgery in the country. The surgery was witnessed at the workshop by a large number of orthopaedic surgeons and other doctors who accepted the technique enthusiastically.

The bio ceramic prosthesis has been an indigenous invention of CGCRI (Central Glass and Ceramic Research Institute), a constituent laboratory of CSIR (Council for Scientific & Industrial Research). The implant is –

• Much cheaper than the imported alternatives

• Longer lasting in that bio-ceramic does not undergo wear-and-tear, which is a feature with conventional alternatives

• Specifically designed keeping various unique Indian working conditions and postural requirement in mind

The invention is a revolution in the field of replacement surgery making the whole process within the reach of general mass suffering from critical hip and knee joint problems.

Arthritis is a disease which has a debilitating impact on the human body. There are many treatment options involving medication, dietary alteration and physiotherapy which can bring considerable relief to patients suffering from arthritis. Surgery, either corrective or replacement, remains the cornerstone for long-term cure and leading an active life.

Prof Indranil Manna and Dr. Debabrata Basu, present in the conference on behalf of CGCRI confirmed the availability of the said bio ceramic prosthesis with the ball and socket structure. "The new kind of prosthesis is designed keeping the need of general people in mind. It will surely serve as a boon to this segment of society where affordability is a major factor", confirmed Prof Indranil Manna. The overwhelming response that Dr. Sancheti’s workshop received indicates its extensive application spree in no time.

A total of 4 operations (3 Knee and 1 re-do Hip) surgeries were carried out over two days at Jubilant Kalpataru Hospital, Barasat. All the patients are recuperating well.

About Jubilant Kalpataru Hospital :

Jubilant Kalpataru Hospital is a 120 bed super-speciality hospital that caters to a large section of people residing in north 24 pgs. The hospital has advanced facilities in Critical care, Mother & Child, Neonatology, Orthopaedics, Neurosurgery & Trauma – apart from other services eg. Nephrology, Gastroenterology, Ophthalmology. One of its unique features is NightLine Card, through which the hospital provides emergency medical services at home to people living in adjoining areas at a nominal charge. The hospital has a strong community interface; a number of children with Cleft lip and palate are operated free every month (in association with Operation Smile); Cervical Cancer screening for women etc.

Dr. Satadal Saha, CEO, said on the occasion "In line with our stated objective of reaching world-class treatment to the people living in districts at an affordable cost, the hospital is proud of its partnership with scientific organizations such as CGCRI who have made it possible in the field of Joint Replacement Surgery and personalities such as Dr. Sancheti". The hospital has its own team of orthopaedic surgeons trained in UK and other countries who will now take the work forward through its Joint Replacement Surgery unit.

This hospital is the second (the other hospital being at Berhampore – Rabindranath Thakur Diagnostic & Medical Care Centre) of a chain of 7 hospitals being built across the districts of West Bengal in a Hub-and-Spoke model with 1000 beds. The initiative is promoted by Jubilant First Trust Healthcare Limited (a subsidiary of Jubilant Organosys Limited), which is led by Dr. Satadal Saha.

BAPL's tree plantation drive to commemorate World Environment Day

Durgapur, June 5, 2010: Bengal Aerotropolis Projects Ltd. (BAPL), the specialist company engaged in developing the Aerotropolis project in the Durgapur- Asansol region initiated a tree plantation drive within the project area in the Tamla mouja under Andal to mark the World Environment day. The event was graced by Sri Rathin Roy - Mayor,DMC, Sri Biprendu Chakraborty - MLA,Durgapur, Sri Madan Bauri - MLA,Ukhra, Smt Moumita Basu, IAS - SDM, Durgapur, Sri Sanjay Bansal - CEO,ADDA & Sri Subrata Paul, Director & CEO,BAPL.

The tree plantation drive undertaken by BAPL is a part of its endeavor to contribute towards creating a greener and cleaner tomorrow as well as to protect, preserve and nurture the environment. The drive is aimed towards amelioration of various environmental pollutions and enhancing the aesthetic appeal of the project area. The plantation will be carried linearly in the form of 'Strips' which will be broken after every 500 meters so as to facilitate inspection, maintenance, tending and other activities. BAPL has tied-up with Centre for Biosocial Advancement (CBA) for the plantation of 850 saplings along the 14.5 K.M. perimeter boundary of the Aerotropolis Township. The species of trees chosen by Centre for Biosocial Advancement for creation of this green verge is such that they will help in amelioration of environmental pollution caused by suspended particle matter, sulphur dioxide, oxides of nitrogen, poly-aromatic hydrocarbons, bacteria and viruses. Another consideration behind the creation of plantation along the periphery of the township area is heightened noise pollution. The noise level during the flight of aeroplanes touches almost 120 db while it hovers around 30-60 db for surface traffic. BAPL is committed towards improvement of aesthetic environment of the project area with the plantation of evergreen plants and plants with visually attractive foliage and flowers which do not attract birds.

The plantation has been planned in three rows of which first row will be planted with the plants of 10 meters height at maturity. The second row in the inner side will be planted with plants less than 10 meters at maturity. And the innermost row of plants will have shrubs and small trees of bushy nature. The rows of plants will have staggered pattern. The plantation will be created in a linear manner in the form of 'Strips' and the strips will be broken after every 500 meters so as to facilitate inspection, maintenance, tending and other activity. Eight hundred and fifty plants will be planted per kilometre for entire stretch of 14.5 kilometres of peripheral boundary of 10.5 meters in width.

Speaking on the occasion, Mr. Subrata Paul, Director & CEO, BAPL said, 'It is our constant endeavor to contribute in the overall development of the Durgapur- Asansol region. Environment conservation has been a key discussion point & a matter of debate around the world for a while now and this initiative is a beginning from our end for a greener tomorrow. We will continue to take such initiatives going forward. In addition to creation of this distinctive green verge we will also consciously adopt other means of environmental conservation and aim to achieve a significant footprint in the areas of rain water harvesting, recycling waste water, infrastructure for renewable energy and tops-oil management, to name a few.

BAPL is committed in letter and spirit to Corporate Social Responsibility. The company's focus areas in CSR include health, sanitation and education. Through its CSR activities, the company aims to enhance the experience of communities within the project's vicinity in the aforesaid areas of health, sanitation & education. Some of the CSR initiatives undertaken by BAPL in the region include Vocational training, Cancer detection camps for women, renovation of educational institutes in various maujas of Andal and other health initiative like health camps.

About BAPL: Bengal Aerotropolis Projects Limited ("BAPL") has entered into a joint venture development agreement with West Bengal Industrial Development Corporation Limited (WBIDC), for developing an Aerotropolis comprising an airport, an industrial park, a logistics hub, an information technology park and a township in the Durgapur-Asansol region of Bardhaman district in West Bengal, one of the most centrally located industrial zones in eastern India.

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Harbhajan in the city for launch of Keya Seth Spa

Kolkata, 26th May 2010: A serene spa in Kolkata's heartland and yet secluded from the bustle of city life-this could be the "only-if-it-were-true" craving of someone ravaged by work pressures and deadlines. With Keya Seth, the avant garde beauty researcher and aromatherapist, opening her second spa at Alipore, you can dream of those blissful reveries which her trained personnel make you fall into. And if your desires have already started spinning out of control, thats because Harbhajan Singh-the spin-star from the men-in-blue club is weaving his magic with his sheer presence at the launch.

While a lot of spas and beauty salons are sprouting up, only a handful specializes in offering 360 degree beauty-care services. Keya Seth's spa is remarkable in its gamut of services ranging from hair-cutting, pedicure, foot spa, massage, manicure, slimming, facial, aromatherapy etc. The spa has dedicated zones for each of the services which enhance the sybaritic experience. Colors and decor for the rooms have been conscientiously chosen to maintain a semblance with the nature of services they provide. The earthy hues at the spas rejuvenate the exhausted souls while the bright shades at the cutting zones lend an extra zing.

Computer work is the most ageing and anti-beauty activity one can ever engage in and for these problems there are signature therapies like Water Therapy, Quantum Therapy, Vacuum Message, Aroma Panchkarma and Shake Therapy.

Dr. Keya Seth is an eminent aesthetician, Beauty-Therapist, Aroma-Therapist Cosmetologist and Ayurvedic practitioner has years of experience of treating different cosmetic as well as chronic problems of skin and hair for thousands of male and female patients in her own beauty clinic Priya Darshini.

Due to over whelming demands from her patients, she has no way but to commercialize her remedies of aroma therapy in the form of KEYA SETH'S AROMATHERAPY products. She is the recipient of National Award 2008 for her outstanding work and contribution in Research and Development in Aromatherapy. Honourable Union Minister of State for Micro, Small & Medium Enterprises Shri Dhinsa Patel bestowed the glory upon her on 28th of August 2009. Keya Seth is the first amoratherapist in the country to receive this award.

Media Release

The Classic & The Modern: "Ogo Bodhu Sundori" reinvented

Kolkata, 12th May 2010: "Not a patch on the old film" is likely to be the common response to most remakes, perhaps without too much thought going into the opinion. But what sets the new adaptation of the 1980 classic "Ogo Bodhu Sundori" apart is its tenacious adherence to the original theme. The plot digresses a bit to accommodate a few twists and turns adding an extra zing to the storyline. The Original Soundtrack of the evergreen classic in its new avatar was launched today in the presence of Mr. Sourav Ganguly, former Indian cricket captain.

Directed by Sunando Mitra and produced jointly by D Silva Production, Rose Valley Films and Brand Value Communications, the album was launched under the banner of INRECO. The film introduces Babul Supriyo, the eminent singer, in his first full-fledged lead alongwith Sreelekha Mitra, Monami Ghosh, Arnab Banerjee, Sabitri Chatterjee, Haradhan Bandopadhyay, Kharaj Mukherjee and others. The laugh riot that breaks loose when real meets reel life is what makes the film so refreshingly intriguing.

Bappi Lahiri, the original composer of the 1980 super-hit film Ogo Bodhu Sundori starring the Legendary Uttam Kumar, has re-created those all time super-hit songs once again for this film in the voices of Babul Supriyo, Alka Yagnik, Shreya Ghoshal and Anwesha. The lyrics, originally written by Bibhuti Mukherjee, remain the same.

The songs that have been included in this laugh riot are "Ei to Jibon", "Tui Joto Phool" and "Narichoritro Bejay Jotil". Babul Supriyo effortlessly dabbles with Kishore Kumar classics "Ei To Jibon" and "Naricharitro" bringing out the humour content. His finely nuanced voice pays a faithful tribute to the inimitable maestro-Kishore Kumar. Alka Yagnik, in her chirpy self, animates the peppy Asha Bhosle hit "Tui Joto Phool". "Akashbhora Surjo Tara" dominates the narrative at two crucial junctures of the film. The full-throated voice of Babul Supriyo shines through the Tagorean number. The female version encapsulates the unmatched precocity of Anwesha's voice in all its tenderness. Babul and Shreya Ghoshal team up for the eponymously titled song "Ogo Bodhu Sundori" and their duet promises to be a huge hit.

Media Release

A much-awaited album after years of seclusion

Kolkata, 11th May 2010: "Byatha" a collection of Tagore Songs by Promit Sen was released today by living legends Suchitra Mitra and Dwijen Mukhopadhyay.

Promit's mellifluous baritone voice, reminiscent of his legendary father Late Sagar Sen, brings back a flood of memories. Promit's remarkable journey as an illustrious torch-bearer of Rabindrasangeet in its pristine form, acted as a bulwark against frivolous and oft disastrous experimentation entering the hallowed portals of Rabindrasangeet rendition. Promit's near decade-long sabbatical following his tumultuous, dysfunctional marriage was witness to many changes in the realm of Tagore song rendition. Infact, with Promit reaching the nadir of despair, his precocious talent almost went unnoticed after that as he deliberately marooned himself from the mainstream. While it was always a foregone conclusion that Promit would be a Rabindrasangeet singer, hardly anybody knows that Promit has a formidable background in dhrupad from none-other-than Ustad Nasir Aminuddin Dagar. His extensive table and piano training under the tutelage of Pandit Jnan Prakash Ghosh and Mukti Banerjee shaped up his diverse musical sensibilities.

Over the decades, Rabindrasangeet as it were, was cloistered within a shell of austerity in rendition, gayaki and accompaniments due to an all pervasive puritanist fear of nouveau interpretative attempts permeating and compromising the sacrosanct 'swaralipi'. The compositions did remain unscathed, but with time the young had begun eschewing Rabindrasangeet due to the imposed rigidity. At this critical juncture, with regulations falling off and musicians rushing to popularize the eternal Tagore songs, Promit's standout solo album BYATHA is a welcome break to his long hiatus and a gift to be cherished by the numerous Tagore enthusiasts in his 150th birth anniversary.

BYATHA is path-breaking. The listener instantly connects to Promit's soulful rendition of the 12 immortal Tagore songs, thematically chosen by the artist. Promit as an artist has undergone a cathartic transformation. His renditions portray pain as an experiential, transformative emotion. The amazing rendition of "Tar Hatey Chhilo" depicts pain as the real transformative wealth, priceless compared to the transience of laughter and mirth that vanish in no time. Promit's lingering, melancholic rendition of "Amar E Poth" brings forth the crisis of identity and a gut wrenching feeling of rootlessness experienced in today's day and age of speed living. The subtle anguish of "Din Porey Jaye Din" finds a rare mellow tremulousness in Promit's voice while the rendition of "Jetey Jetey Ekla Pothey" portrays the transformative turbulence-both internal and external with deep conviction. Endowed with a full-throated voice Promit has applied fine-grained nuances in songs like "Prabhu Toma Lagi" and "Daya Diye Hobe Go" to delineate myriad emotions from solitude, hopelessness to divine omnipresence. Promit makes use of guttural articulations, portamento or meends in profusion to etch out the inherent thematic gravity of Tagorean Brahmosangeets like "Nishidino Chaho Re" and "Nutono Praano Dao". The album also has its share of the oft-heard classics like "Amar Raat Pohalo", "Je Raatey Mor Duaarguli", "Tomra Ja Bolo Tai Bolo".

Promit has handled each of the songs with dexterity and aplomb, being delightfully original in his rendering and phrasing, but not for a moment digressing from the sacrosanct swaralipi. The inherent subdued nature of Tagorean compositions never gets marred because of the unparalleled restraint displayed in the vocal rendition as well as of the accompaniments. Pratyush Banerjee, Rahul Chatterjee, Subhayu Sen Majumdar, Biplab Mandal, Durbadal Chattopadhyay-classical instrumentalists in their own right have left an indelible imprint on the songs by arranging a seamless interplay of musical instruments like flute, violin, tabla, keyboard etc. etc. The use of conch-shells in "Nutono Praano Dao" creates a brilliantly evocative ambience.

For Rabindrasangeet aficionados BYATHA will turn out to be a cherished possession in their CD shelves and a must have album for the connoisseur Rabindrasangeet listener.

"Go global go rural" Dr Rajneesh Arora PTU Vice Chancellor

Kolkata, 6th May 2010: According to Dr. Rajneesh Arora, Vice Chancellor of PUNJAB TECHNICAL UNIVERSITY - everybody has right to be trained in Technical education. PTU is determined to explore the scope of education whether the pupil belongs to city or village. In order to fulfil this mission, PTU wants to open centre even at the remotest part of the country so that the Higher Quality Technical Education should reach everyone who can not even dream of this. Recently the joint committee of UGC-AICTE-DEC has approved all the courses offered by PUNJAB TECHNICAL UNIVERSITY, taking into consideration the quality of education delivery mechanism & its courses & course materials. The committee also added- Distance education and online education can not have the territorial jurisdiction and in the case of Central universities and state universities, the territorial jurisdiction shall be as per their act.

On account of high quality education PTU boast of more than 3 lakh students who are being trained in nearly 1600 centres around the country & 288 colleges in Punjab. The credit goes to the Vice Chancellor Dr. Rajneesh Arora and Dean Dr N.P. Singh whose foresight came in handy to reach such milestone in a short span of time.

HRD Notification: According to a circular( No.44) issued on 1.3.1995 by HRD Ministry, education imparted by means of Distance Learning is equivalent to Regular courses and should be accepted by all State and central bodies.

In order to maintain the quality, a joint committee was formed by UGC, AICTE and DEC and its approval is a must for Universities running Distance Learning courses. The committee went for a rigorous scrutiny of PTU campus and centres vis - a - vis study materials, courses and permitted all PTU courses a three year recognition.

PTU Courses- According to the Punjab State act, PTU is a State Government University and thus recognized by AIU (Association of Indian universities), UGC & DEC. More than 3 lakh students are pursuing different courses in regular & distance mode such as BBA, BCA, MCA, MBA, HOTEL MANAGEMENT, Mass Communication, Bio-Tech, Hospital Management, Fashion Technology, Journalism, Engineering, etc.,..

All syllabi are designed keeping in mind the industry demand. In the last year, prestigious national and international companies absorbed students passing out from PTU.

International Tie-up: PTU courses had not only been recognized in national but also in the international level. Centres in Dubai, Singapore and Bangladesh are in pipeline and this way PTU determines in becoming the first technical university of the country to open International Centres also.

PTU has even initiated student exchange program with some universities of the world. The Students being trained in the country may also get external exposure too.

SPECIAL GRANT OF 3.65 CRORE BY PUNJAB GOVERNMENT

Dr. N P SINGH, DEAN, PUNJAB TECHNICAL UNIVERSITY has announced of receiving 3crore 65 lakhs from Punjab Government. This grant will be used to develop the reference course material & improve upon the existing reference material. University is targeting to prepare LMS [LEARNING MANAGEMENT SYSTEM], which will be provided free of cost to all the PTU students.

FUTURE PLANS

In near future, PTU is expected to setup 500 new learning centres, so that the technical education may reach to the nook and corner of the country. The new courses such MBA in Hospital Management, Bsc in Fire & Safety Managemnt has already been introduced & other courses like MBA (Design) B.Sc. (Hardware and Networking) and other allied courses are still to come.

Punjab Technical University, Jalandhar was established in January 1997 for advancement of Technical Education. The University has under its affiliation 288 Colleges offering Courses in Engineering, Management, Pharmacy, Architecture, Hotel Management, Medical Lab Technologies & IT disciplines. The University has total strength of more than 3 lakh students approx. University has established 12 Regional Centres for M-Tech courses and a school of Total Quality Management (TQM) at Mohali.

MEDIA RELEASE

Kolkata, 28th April 2010: Asansol will witness the advent of its first ever multiplex Brand Eylex in the upcoming Galaxy Mall. The alliance between Srijan Realty, Avani Group & Eylex was forged today in the presence of Shri Shyam Agarwal,MD,Srijan Realty Ltd. & Shri Narayan Jalan,CMD,Eylex.

Asansol, Bengal's erstwhile "industrial capital" is also the third largest town after Kolkata. The Asansol-Durgapur region is witnessing a very rapid development drawing an investment of Rs. 30,000 crore by 2013. The real estate scenario is keeping in steps with the rising aspiration of the place.

Eylex in association with Galaxy Mall is making its first foray into West Bengal. With the prime objective of bringing quality entertainment to all segments in Tier I, II and III cities, Eylex Films Pvt Ltd, Ranchi-based multiplex brand, is primarily focusing on East India to expand its multiplex network

Galaxy will stand at the heart of Asansol, encircled by major residential areas, at the crossing of the Burnpur and Housing Road, near to the Polo Ground. There are many aspects that will make Galaxy stand apart from most of the malls in the state. The first among state is its grand central atrium which has a perfect blend of European architecture. It stretches from the ground floor to the Skylight; giving every floor of the mall a feeling of openness. The atrium will be a major attraction of the place. Every floor from the ground to the second will have an anchor store served by state-of-the-art high speed escalators and two entry points opening into the atrium.

All the other shops will also overlook the atrium adding to the ambience of Galaxy. The fifth floor of the mall will house a three screen multiplex with accommodation for more than 800 movie buffs. The level will have separate entrances having every facility and amenity for the cine lovers. The cinematic experience of multiplex is something which will enthrall the local audience. It’s comfortable and cozy ambience; ticket being priced between Rs 50 - 150 will instill a "feel good" factor amongst the viewers. A grand view of the atrium and Skylights will also be its added attraction.

Here is another food for thought from Galaxy. On the fourth floor of this mega mall the tongue will go for a twist for the food connoisseurs having an array of options for every whim and preference. It will have an international standard food court and a 125 pax premium fine dining continental restaurant. For informal addas there will be a coffee bar, for formal gatherings a banquets-cum-conference hall. The multiplex exits on this floor will ensure a deluge of further footfalls. Apart from these unprecedented facilities Galaxy also houses Pay and park facility for about 300 vehicles inside the mall; elaborate fire fighting arrangement; banquet and exhibition facilities; 24 hours security with CCTV surveillance; exclusive loading and unloading bay; 400 feet wide frontage; hotel on top floor and separate service lift and long and wide corridor. The place will be flanked by open space and gardens. Trees on the south and west will not only provide shade but also shield the building from direct sunlight, noise and air pollution.

With the introduction of Eylex, the locals will find a fresh brewing flavor in their cinema viewing experience. Srijan Realty developed this Mall with an objective to house a number of brands under one roof. "Doing something more for the metropolis won’t make any difference, but on the contrary we wanted to do something to improve the quality of life for the people residing in tier II cities" said Shri Shyam Agarwal, MD, Srijan Realty Ltd. Hence Srijan Realty and Avani group has taken an initiative for the metropolis where people still inhales a fresh breath of air.

About Srijan Realty Ltd.: Srijan realty Ltd. is a fast growing real estate company engaged in construction of several real estate projects to meet the growing demands of an emergent India in retail market. Srijan comprises of a group of young, enthusiastic professionals dedicated at providing superior quality facilities and ultimate comfort at your living spaces. It has always been Srijan's endeavour to put in the best of all worlds into your own. Within 5 years of formation, the company has acquired an enviable reputation in Eastern India for its expertise in building construction. Srijan's landmark project includes Sherwood Estate opposite Ramakrishna Mission- Narendrapur, Heritage Srijan Tower in Kakurgachi, Parkside Residency near moulali, Trinity plaza on park Circus Connector, Srijan Heritage Heights near Rashbehari More. Our ongoing residential projects in and around kolkata include Heritage Srijan Park Street, Plazzo near Ballygunge, P.S. Srijan Sonarpur near garia, Srijan Heritage Enclave at Rajarhat, Srijan Midlands on Jessore Road. Developing 4.5 lacs of retail space with malls like galaxy at asansol, grand Chennai 4 lacs sq. ft. of modern offices like PS Srijan Tech Park at sector V, Continental at Topsia

About Avani Group: This ISO 9001 company has delivered over twenty projects in last decade, each one backed by quality, integrity, style and punctuality. Some of its landmark residential projects include Avani heights, Avani Regency, Avani Orchid and Avani Oxford. Its Commercial Projects "Avani Riverside" & "Avani Signature" speak of innovative designs and the best specifications through its futuristic elevation.

Having carved a niche for itself with successful and satisfactory delivery of its past projects, Avani truly adheres to "Building Dreams & Reinforcing Commitments."

About Eylex Films Pvt. Ltd: Eylex Films Pvt. Ltd. is the leading chain of multiplex and Single Screen. It constantly endeavours to bring in the highest quality of entertainment to eastern region film going audience. Eylex films pioneered the multiplex in Jharkhand and Bihar circuit. Its first multiplex was established in Ranchi in 2007 – the first and only Multiplex of Ranchi city and also Jharkhand & Bihar State.

Eylex has transformed the experience of movie lovers into a pleasant, very user-friendly and delightful experience. Coupled with trendy, contemporary decor this is the number one theatre in the city. Given the commitment to the quality of service & films being screened, Eylex has a burgeoning set of loyal customers who love getting pampered here. Eylex benchmark itself with the best in the business, and strive to enhance its service offering in line with the emerging trends globally.

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"Vibgyor Vehicles" breaks ground in Madhya Pradesh with "Gallop" and "Shark"

Indore, 26th April 2010: Bike-evangelists could well chronicle a story on Gallop's meteoric rise to fame; such was the unanimous verdict of the people since the inception of Vibgyor Vehicles. Madhya Pradesh, till now was an unexplored territory for the company. But with the launch of the 100cc flagship bike "Gallop" and the 150 cc Shark, Vibgyor Vehicles has forayed into the state promisingly. The speedster "Shark" was recently unveiled at the 10th Delhi Auto Expo at a glitzy launch attended by none-other-than the former Indian cricket captain Sourav Ganguly.

The 100 cc Gallop has been specially designed for navigating through the bumpy Indian roads. Priced at Rs.29,990/- Gallop will offer customers a value proposition much superior to the currently overpriced and under featured 100cc products. "We have an edge over the other varieties in this segment due to our affordable rate and superior features, this is one overriding factor which nobody can reject at the outset", said Mr.Mrigen Banerjee, VP, Vibgyor Vehicles. The line-up available in black, blue, red and grey is all poised to hit the roads in Madhya Pradesh. The alloy-wheel model has up-to-date mobile indicator, gear indicator, tachometer, self-start and battery operated headlights lodged within it.

Powered with a 150 cc engine, Shark is aerodynamically crafted to woo speed-fanatic youths in droves. Luminously painted in red-black and yellow-black combinations, the bike has a character that is quintessentially exuberant! The aluminum silencer and stainless steel fasteners enhance the look of the bike.

It took a greenhorn like "Gallop" to destroy the gratuitous myth that the Tier I and II cities are bastions of only the established brands. Now that the Vibgyor brand has carved out its own niche, success seems to be inevitable for Shark. People have already started raving about the price of the new model-which has been kept deliberately at Rs 50,990 to suit pockets of all economic brackets.

Seldom do we come across people who decide to make footprints rather than follow them. It was his candid vision that led Raja Bhadra, CMD, Vibgyor Group to diversify into bike manufacturing from the existing domains like PVC Pipe Manufacturing, Retail Market, Real Estate, Educational Institutes, Merchandise Export, Cement Manufacturing, Computers and Software.

Successive launches of 110 cc "Persona", 125 cc "Hunter", utility scooters and 200 cc bikes are in the pipeline. Now that the dealership network has expanded manifold across India, the production volume has increased likewise. Moreover consignments have been shipped to Bangladesh and talks are on with dealers in Nepal too. Even the far-flung areas of Africa are being targeted for gaining strongholds there. Vibgyor Vehicles is manufacturing and developing its products on Indian soil at a highly modernized factory at Dhulagori, Howrah in West Bengal, which is hard to come across. To manage these escalating operations, Vibgyor has acquired 35 bighas of land at Dankuni for construction of its second factory and work is under progress too.

About Vibgyor Group: Vibgyor group of companies is headquartered in Kolkata, is a fast growing diversified organization driven by performance ethic and dedication towards total customer satisfaction. The Vibgyor group commenced its operation on 13th March 2002. The group caters to the range from revolutionary Retail Outlet, Computers, Hi-tech Real Estate, Food Parlour/Restaurant, Import & Export Management Institute, Cement Manufacturing and PVC Pipe Manufacturing. From 2002 to 2009, Vibgyor Group has charted steady acceleration in the growth rate. Having now achieved the pinnacles of process and quality credentials through NS-EN ISO 9001:2000, Vibgyor Group is now agog with the zeal for diversification. The tremendous success has now empowered the Vibgyor Group to throw down the gauntlet to its competitors in the world of Automobile, Cement Manufacturing, Computers and Software. The group is managed by young & dynamic team of professionals with the dedication and vision to redefining customer relationship and total satisfaction in all respects.

Media Release

Bluechip charts blueprint for Esplanade

Durgapur, 17th April 2010: The unhurried pace of life at Ranigunj will soon pick up the tumultuous momentum of a metro city as Esplanade, the international standard mall nears completion. Thanks to the developer Bluechip and Ranigunj Municipality, the proposed mall in a first-ever PPP model, will make a pioneering effort by housing big brands alongside local traders and businessmen.

The detailed blueprint was drawn by Mr. Ritwik Das, MD, Bluechip Projects Pvt. Ltd. today in the honorable presence of dignitaries Mr. Bansogopal Chowdhury, Chairman, ADDA & MP, Asansol, Mr. Runu Dutta, Honorable Chairman, Ranigunj Municipality and Mr. Anup Mitra, Vice Chairman, Ranigunj Municipality.

"Ranigunj seems to be an ideal location for developing a mall. People here, have the purchasing power. They have big-time lifestyle aspirations which get hindered midway due to the absence of a proper destination. And when malls are springing up everywhere, residents of Ranigunj shouldn't feel deprived. This was the idea with which we started the project" said Mr. Ritwik Das, MD, Bluechip Projects Pvt. Ltd.

Esplanade traditionally means the nucleus of a city characterized by a flurry of activities Bluechip and Ranigunj Municpality are recreating the hub of Ranigunj with "Esplanade". After its completion the area will become the best hang-out zone in the city for all ages.

Scheduled to be completed in April 2011, the mall for the first time will promote socio-economic development in the region armed with the motto "Business for All". It will accommodate big brands in the ground floor. Simultaneously the mall would reserve the first and second floor for local traders and businessmen from the proximity zone. There is a popular perception that the footfalls at malls are restricted to upper-class people. But the inclusive policy will help in bringing people from all economic stratas-elite to the middle and lower middle class to the mall.

Entertainment options will be galore at the mall with the 3rd floor exclusively devoted to food courts, restaurants and gaming and e-zones. The 4th floor will have banks and a full-service banquet hall. "There is a long-felt need for a proper banquet hall at Ranigunj. Infact this is the precise reason, which has forced us to arrange this press conference at Durgapur, although the mall will be at Ranigunj" said Mr. Das.

In order to contain the possible rush of people, parking lanes managed by professionals would be designed. For the shop-owners there would be reserved parking spaces. An adjacent land has been earmarked for development in the 2nd phase which will have an assortment of multiplexes and food courts.

About BLUECHIP PROJECTS: BLUECHIP PROJECTS is fully engaged for construction and development of various State-of-the-art Condomonium Residentials, Commercials, Office Complexes, Shopping Malls, Ware-Houses etc. Presently the Group has started diversifying its core business to built and operate Three Star Hotel at Asansol. To enhance the Group's crown Wyndham Group, USA the largest operating hotel chain of the World having more than 7000 hotels and brands like Wyndham Grand, Ramada, Days Inn etc. has tied-up with Bluechip Projects for management of the Asansol Property which is Wyndham's first venture in Eastern India. Subsequently the group is in talks with various State Governments to expand such Similar Hotels and Agro-Hoti and Highway Food Park Projects in and around West Bengal, India and other ventures which are into planning stage.

In the past ten years or so Bluechip has emerged as a major player in the organized Real Estate Industry with significant contribution in the betterment of the Kolkata skyline with quality real estate developments that have all emerged as landmarks in their respective neighbourhood. Bluechip are coming up with a Condomonium Residential Complex at Siliguri and some eminent properties like Amrita Bazar Patrika's property, Raja Naba Krishna's property in North Kolkata.

Presently along with other projects the Group is developing i-Space, a condominium of 100 flats and a Shopping Mall with amenities like Landscape Garden, Lily Pool, Elevated Roof Garden, Club with Multi-Gym etc.

Media Release

Be a part of Noboborsher Bhoj Baithak at 6 Ballygunge Place

Kolkata, 8th April 2010: Good food laid out is an aesthetic experience, one of the joys of living. Careful shopping, fresh ingredients and unhurried approach are things to reach the goal. But of course there is one more ingredient: love- one’s love for food which 'bangalis' have in abundance.

Be it "Epaar Bangla" or "Opaar Bangla" the culinary culture is equally affluent and detailed and they get a true focus during the festive seasons. The cuisine has actually evolved through several stages since the pre-Vedic times. Past traditions have imbued the master chefs with an understanding of both the culinary and medicinal properties of food. People from different nations visiting Eastern India have enriched the food culture here, introducing new ingredients, methods and culinary techniques. Over time, layer upon layer of influences have been laid down on this base.

To many, Bengali cuisine represents a food tradition in its entirety. They get flummoxed when we talk about Epaar Bangla and Opaar Bangla. Only the gourmets can point out the subtleties in their taste, flavor, ingredients and recipe. Though apparently similar, they have different legacies running through. Poila Baishakh, being an important festival in the Bengali calendar on two sides of the border, is celebrated with much fanfare. 6 Ballygunge Place, the premium Bengali eatery has conceptualized a special food festival Noboborsher Bhoj Baithak amalgamating the distinct culinary traditions.

A flawless Bengali meal begins with a generous dose of "appayan" or "greeting the guests". As you enter the restaurant after spending hours in the sweltering heat, it plays the perfect host by placing a glass of Pudina Shorbot to cool you off. In the starter section, you'll discover two authentic elicacies that you almost thought had faded away—doi echor and puti machher kawra bhaja.

In the main course get spoilt by a gamut of options ranging from tetul pata elish, sheer malaikari, panch phoron murgi, roshun mangsho and morich mangsho. The dessert section boasts of the eternal favorite sewaier payesh.

Bangladeshi or Opaar Bangla tradition displays a fusion of both Islamic and Hindu traditions because of their shared history of prevalence in this country. This influence have given the Bangladeshi kitchen different varieties of 'korma', 'kalia', 'Pulao', 'biriyani', 'porota' and alfresco cooking. Bangladeshi food culture, therefore, has a dual heritage: on the one hand, they have everyday food habits based on indigenous traditions and on the other is the festival food and food for special occasion, influenced by important ideas of food and eating.

West Bengal cuisine is rather an influence of variety of culture that came into being during their invasion. The Portuguese, British, French, Persian, and Mughal cuisine has a great influence on the Bengali palate.

The festival will run from 9th April to 21st April.

'SHANGHAI NOON FESTIVAL'

A PRELUDE TO GOURMET PAN-ASIAN CUISINE...

2nd April, 2010: Spring is a time of rebirth and people relishes the gastronomic delight more in this season because of its healing touch. Shanghai which is often called the birthplace of exotic delicacies, finger food captures the forefront. The Wall delves deep to unfurl its lip-smacking finger foods from the alleyways of Shanghai which happens to be the food capital of South East Asia today. This gourmet pan-Asian restaurant has organized a never-before "Shanghai Noon Festival".

The festival commence today with much gusto to serve the food aficionados the taste of Shanghai finger food as it did earlier with varied palates. The popularity of Chinese snacks in Kolkata dates back several decades mainly because of its ability to be adapted as a quick appetizer. But for an elongated period of time Kolkata would mean "Chinese Fried Rice" and "Chilly Chicken" as the only synonym for Chinese food so much so that they almost became a household name. With the gustatory revolution, the youth of Kolkata started exploring their taste buds with authentic Chinese delicacies.

On this occasion, The Wall for the first time in Kolkata has taken this initiative to bring various innovative and far flung Pan-Asian cuisines into our platter. As our young brigade loves to explore numerous things in their life so do they love to experiment with their food habits too. This time keeping that in mind The Wall has come up with 'Tankashu','Ebi Fry' and such exclusive and mouth-watering finger foods from the belt of far east of Asia.

The festival features a palette of trademark Pan-Asian finger food delicacies. As one whisks through the authentic Shanghai ambience, a heady jumble of aroma takes control of the mind. 'Chicken Taipa' and 'Shanghai Spring Roll' are much heard among the masses as irresistibly kindle the appetite of the food connoisseurs. In this connection, The Wall has arranged a wide range of finger foods from Shanghai which will be available from 3.30 pm-7.30 pm. April being the month of refreshment and the new beginning after the morose winter, The Wall is offering for this month 'Unlimited snacks' with 'Carlaberg beer' at a moderate price of Rs.350 (inclusive of taxes). But nonetheless, this authentic Pan-Asian restaurant will now be open from 12.30 pm-10.30 pm where their signature finger food dishes along with drinks would be available during the 'noon' hours (3.30 pm-7.30 pm).

Eastern India's first superspeciality Apollo Gleneagles Cancer Hospital started

Immediate Media Release

Tuesday 23rd March 2010, Kolkata: Apollo Gleneagles Hospital, Kolkata today dedicated its latest offering to the people of the east – Apollo Gleneagles Cancer Hospital equipped with Novalis Tx system with BrainLAB facility. The newly-constructed facility, Apollo Gleneagles Cancer Hospital, was inaugurated by Shri M. K. Narayanan, Honorable Governor of West Bengal, Shri Dinesh Trivedi, Union Minister of State & Family Welfare , Shri Surjya Kanta Mishra, Minister of Health & Family Welfare, Government of West Bengal, and Dr. Prathap C Reddy, Chairman, Apollo Group of Hospitals.

Modern approach to the treatment of cancer is driven by highly skilled experts from Medical, Surgery and Radio Therapy. The Novalis Tx will offer a ray of hope to cancer patients. It provides the non-invasive treatment option by offering flexibility in treatment protocols and providing faster planning, setup and treatment.

The Novalis Tx is efficient in treating consistently and rapidly by accommodating cases of varying complexities and tumor type, size and location.

Novalis Tx radio-surgery shaped-beam technology is fast and flexible, making it the benchmark in patient comfort. Treatments last only minutes, so patients can more easily tolerate the frameless, as compared to being locked in invasive head rings for extensive procedures. Novalis Tx radio-surgery employs a wide range of treatment modalities, ensuring the patient to receive the best treatment. Other radio-surgery devices are limited to only one treatment modality. The introduction of this technology will instill hope in patients with clinical conditions hitherto considered untreatable and those for whom surgery is not an option.

"Patients suffering from cancer will immensely benefit from this newly adopted Novalis Tx with BrainLAB. In our fight against the onslaught of cancer it will be the best suited and the most modern weapon," said Dr Prathap C Reddy, Chairman -Apollo Group of Hospitals. "Equipped with Novalis Tx , Apollo Gleneagles Cancer Hospital will have 100 beds with dedicated beds for Bone Marrow Transplant cases and Daycare Chemotherapy. We already have more than 54 specialities and super specialities being offered from the same campus", said Dr Reddy.

Apollo Gleneagles Hospitals has proved itself to be an integrated service provider of quality care, technological excellence and pre-eminent care. It is the only hospital in Eastern India to be accredited with JCI (Joint Commission, International) accreditation setting a benchmark for quality. The hospital is well equipped to deal with every type of medical issues, including highly specialized cases.

About Apollo Hospitals

In 1983, Dr Prathap C Reddy undertook a pioneering endeavour by launching the first corporate hospital in India. An integrated healthcare company, the Apollo Group has around 10,000 beds across 49 hospitals, more than 750 pharmacies and 100 diagnostic clinics, medical business process outsourcing services, health insurance services, and clinical research divisions with a focus on epidemiological studies, stem cell research and genetic research. To develop talent for the burgeoning need of superior healthcare delivery, the Apollo Group has 10 nursing and hospital management colleges. These accomplishments have earned Apollo encomiums such as the Centre of Excellence from the Government of India, recognition from JCI, the international healthcare accreditation body, with accreditation of seven hospitals, and appreciation in the form of associations and collaborations with global leaders.

Media Release

Hyundai donates upgraded car to Automobile Engineering students

Kolkata, 23rd March 2010: Hyundai Motor India Ltd. donated a brand-new car exclusively dedicated to the training of students of MCKV Institute of Engineering. The car will be installed in the laboratory of the institute which is the first Engineering College in Eastern India offering a 4 year degree curriculum in Automobile Engineering. On this occasion J. L. Lee, Senior General Manager, Hyundai Motor India Ltd, spoke at length about this unique example of Industrial-Institute partnership.

Industry-Institute partnership is a much-bandied concept which institutes are increasingly focusing on. The raison d'être behind the adoption of this model is providing students with a practical interface underpinning the theoretical knowledge. Infact the institute has always believed in giving adequate practical exposure to its students with its geared-up sprawling workshop and all other basic Engineering Laboratories. It is important for the aspiring students to have a good grasp of the various components, the engineering design and ergonomics of a car. The new Hyundai car can open up new avenues of automobile study and research for them. Qualified and experienced faculty members, technical supporting staff and workshop assistants will help the students to make best utilization of the available resources. Automobile is a fast-moving sector requiring engineers who are conversant with the concept of product design, functional utility and integrated technology used in the manufacture of an automobile. Students here are educated and trained competently in these areas.

"We are keen on participating in joint projects, seminars, workshops, guest lectures in a more concerted and regular manner to transform the students into industry-ready engineers. The donation of the car by Hyundai will accelerate and enhance the process" said Mr. Kishan Kejriwal, Managing Trustee of the organization.

About MCKV Institute of Engineering: MCKV Institute of Engineering was established in the year 1999 as the first private engineering college in the district of Howrah. It is located on the GT Road and at the heart of engineering hub of Howrah City. It started with only 3 undergraduate courses but now offering 5 undergraduate courses and 2 post graduate courses. All these courses are AICTE approved and affiliated to West Bengal University of Technology.

Automobile Engineering: With the ushering in of globalization a new revolution has taken place in the global automobile sector. Its impact has been felt sharply in India as well. Keeping this trend in view, the institute proudly pioneered in West Bengal the establishment of a full-fledged 4-year degree course in Automobile Engineering under West Bengal University of Technology in the year 2003. Their contribution in the context of rapid growth of the automobile sector started from 2007 in which year the first batch of Automobile Engineers became ready to serve the industry. Since then, their automobile Engineers are proving their quality and worth in the market.

Bluechip harbors dreams of placing Bengal football in the world platform through its recently-acquired "child prodigy" Under 15 East Bengal Team

Kolkata, 8th March 2010: Setting an example of Corporate Social Responsibility, BLUECHIP PROJECTS PVT. LTD. formally announced its official endorsement of Under-15 East Bengal Football Team today. Footballers like Baichung Bhutia, Yakubu, Alvito, East Bengal Coach Phillipe De Ridder & Rahim Nabi, the Captain of Senior East Bengal were felicitated to encourage the young talents.

Even a decade ago, one of the favorite past-times of an argumentative Bengali was to engage in endless altercations avowing the relative supremacy of East Bengal over Mohun Bagan and vice versa. Such was the frenzy surrounding football in Bengal! But now those heated discourses on football over noisy slurps of chaa and intermittent puffs of Gold Flake are few and far between. That doesn't necessarily imply that the present generation has lost its intrinsic connection with football. "There's no denying the fact that youths are addicted to football. But with time their choices have shifted to international clubs like Barcelona, AC Milan, Manchester United and Real Madrid. Time has come for us to figure out how we can reinstate that pride in the minds of the youngsters for Bengal's club football" said Mr. Ritwik Das, MD, BLUECHIP PROJECTS PVT. LTD.

The aim of BLUECHIP PROJECTS PVT. LTD. is to create and recreate a strong supply line from where footballers like Krishanu Dey, Shyam Thapa and PK Banerjee would emerge in the future. "As a corporate house we had a considerable number of offers from premier league clubs for sponsorships of their senior team. But we were dithering, because as a football-crazy Bengali I felt that it's far more important for us to take the onus of grooming a young team by providing the necessary infrastructure, training etc. so that the supply line is created and the Past Glory of Bengal Football can be achieved" said Mr. Das.

The process will also entail a detailed selection procedure whereby talented footballers from even the remotest of districts of West Bengal will be encouraged to enlist their names in the Under 15 East Bengal Team. The formation of an Expert Selection Committee is underway. Designated officers for the development and management of the team will be appointed. Apart from that regular interactions with international clubs will be organized to impart quality training to the budding footballers. The entire operations of international and national clubs will be closely monitored and analyzed to chart a success strategy for the club. Arsenal has set up a benchmark wherein the club's under-15 players are trained in a sustained manner to help them eventually secure a firm place in the senior team. Bluechip is keen on following this example of honing talents right from the beginning.

The team is expected to excel in the upcoming tournaments like Gothia Cup (Under-14) to be held in Sweden and others to be held in Germany, China and Bangkok, under the able stewardship of coaches Swarup Das and Arpan Dey. "Our immediate aim is to qualify for the Manchester United Premier Cup (Under-15 age group). Infact, I would be going there very soon to scrutinize the minutest details of clubs like Arsenal and Manchester United which in turn would be incorporated in our team. Over the last few years the performance of Bengal in Santosh Trophy too has not been satisfactory. We'll have to ensure that these young kids form a winning team in the future, which would salvage the pride of Bengal in Santosh Trophy" affirmed Mr. Das.

About BLUECHIP PROJECTS: BLUECHIP PROJECTS is fully engaged for construction and development of various State-of-the-art Condomonium Residentials, Commercials, Office Complexes, Shopping Malls, Ware-Houses etc. Presently the Group has started diversifying its core business to built and operate Three Star Hotel at Asansol. To enhance the Group's crown Wyndham Group, USA the largest operating hotel chain of the World having more than 7000 hotels and brands like Wyndham Grand, Ramada, Days Inn etc. has tied-up with Bluechip Projects for management of the Asansol Property which is Wyndham's first venture in Eastern India. Subsequently the group is in talks with various State Governments to expand such Similar Hotels and Agro-Hoti and Highway Food Park Projects in and around West Bengal, India and other ventures which are into planning stage.

In the past ten years or so Bluechip has emerged as a major player in the organized Real Estate Industry with significant contribution in the betterment of the Kolkata skyline with quality real estate developments that have all emerged as landmarks in their respective neighbourhood. Bluechip are coming up with a Condomonium Residential Complex at Siliguri and some eminent properties like Amrita Bazar Patrika's property, Raja Naba Krishna's property in North Kolkata

Presently along with other projects the Group is developing i-Space, a condominium of 100 flats and a Shopping Mall with amenities like Landscape Garden, Lily Pool, Elevated Roof Garden, Club with Multi-Gym etc.

The Group has also been invited by Raniganj Municipality, Government of West Bengal to develop THE ESPLANADE, a boutique Mall, a first of its nature in that area in a PPP mode.

Gee Pee and IIPM join forces in anti-terror rally

Kolkata, 5th March 2010: Let's unite again, let's ignite once again. The fire is still alive, let's give it a life again, We've lost many of our own, not again. The fight isn't over yet let's fight for peace again!

The brazen acts of terrorism perpetrated against humanity have left us distraught. There's a common fallacy amongst self-claimed honchos across the society that 'today's youth doesn't care'! Really? Who says youth doesn't care? Yes, they might not always contribute, but that doesn't mean that they don't care. Against a backdrop of societal pusillanimity to combat terrorism, the students of IIPM initiated UNITE TO IGNITE - an anti - terror youth rally. Gee Pee Infotech Pvt Ltd, the manufacturer of the reputed indigenous mobile brand has partnered in this initiative.

"The idea is to unite the youth of the City of Joy to stand against any kind of provocation that aims to dismantle our security, love, brotherhood and social fabric" said Mr. Bijay Agarwal, Managing Director, Gee Pee Infotech Pvt. Ltd. In this pursuit, the foot-march comprising of over 5,000 students & professional from more than 20 colleges and management institutes of Kolkata advanced towards Nandan from Metro Channel (Esplanade).

The basic purpose of a mobile phone is to forge communication among individuals located remotely by bridging silence. Gee Pee, the home-grown mobile manufacturer with over 31 brands in its repertory joined forces with IIPM to put an end to the conspiracy of silence, as this SILENCE, not terrorism, is the biggest ENEMY.

IIPM reached out to many like-minded youth from different reputed academic institutes to extend their support to the cause and most of them have happily come forward. Institutes like St. Xaviers, Bhawanipore Education Society, Techno India, Jogesh Chandra, South Calcutta Girls, Accord Business School, Annex, J. D. Birla & Amity (to name a few) joined IIPM Kolkata students for the cause of UNITE TO IGNITE.

It was indeed a moving spectacle to watch students-the future custodians of tomorrow draped in Gee Pee T Shirts raising their voice against the disquieting numbness that has descended in the collective psyche of society.

Media Release
"Fairyish Tales" of reality"

Kolkata, 27th February 2010: Fresh on the shelf is a new collection of eight satires titled "Fairyish Tales" by Sumit Mullick. Sparklingly original with a generous dose of magic realism, the book was released today in the presence of Mr. H P Kanoria, Chairman, SREI Foundation, Mr. Mahesh Kumar Verma, Chairman, Indian Professional Service Organization (IPSO), Mr. Rahul Verma, President, Shristi Infrastructure Development Corporation Ltd., actor Pallavi Chatterjee and Mr. Debashish Biswas, Vice President of Macmillan.

For the author, a feisty and upright bureaucrat who is presently the Principal Secretary & Chief Protocol Officer, Government of Maharashtra, the brush with fame as a litte rateur is not new. After being in the administrative service for over 25 years, Sumit Mullick wrote his first fiction novel Seducing Pain which earned rave reviews from the critics.

Following the legacy of thinkers like George Orwell, Stanley Kubrick and Oscar Wilde could be a daunting task which the author seamlessly does. During a time when civilization is imperiled by the conquest of violence, the book disarmingly questions the notions of a perfect civilization.

The satires are fairyish, where planets weep, the flowers preen, trees philosophise, stars dance, where the Gods are both more and less than Gods, and where the viruses debate over life and death, and over the basic concept of justice that the few must die, so that the many might live. And, of course, there is the sprinkling of fairyish fairies, ogres and hobgoblins, princes and princesses.

In the first story, the Gods get together and create earth out of vanity, then commit mass suicide out of boredom; themselves confused about their origin and purpose. The second story unfolds as a Prince in the earth urbanizes it and destroys everything beautiful in it, to woo a Princess. In the third story, the only surviving God uses a human messenger to create religion to destroy humanity. In the fourth story, indeed, humans form six nations that

carefully and methodically lead to the destruction of the human species in a holistic saga of world politics. In contrast with the first half of the book where humans are born out of Creation, the second half begins with the re-birth of the humans, this time due to Evolution from viruses.

Here's why this book matters. In the quest for establishing our identities, we created religion, class, geography. In the quest of establishing order we created governance, wealth, power.

Yet, we have forgotten our identity as humans and our natural order as inhabitants of the earth. "Fairyish Tales" doesn't preach how to get here, or what are we supposed to do. But it reminds us of some obvious follies of humanity that all civilizations seem susceptible to; Nationalism over humanity, morality over humanity and finally self-righteousness over understanding.

Mullick's book provides a framework that redefines violence, morality, nationalism, sex, origin, purpose etc; and helps understand the significance of everything that it questions.

Sealdah
Commercial
Complex

SEALDAH GETS A FACELIFT

Kolkata, February 22 The joint venture between Keventer Group and the Future Group comes with the promise of completely changing the busy, bustling, congested and dirty Sealdah.

Riddhi Siddhi Mall Management Private Limited (RSMMPL), the joint venture between The Future Group and The Keventer Group is coming up with a futuristic commercial complex in Sealdah. This is possible, thanks to a unique endeavour of the KMDA and The Keventer Group. The Pantaloon-Keventer partnership outplayed others in an open bid floated by KMDA.

RSMMPL was invited to develop the complex in KMDA's PPP (Public-Private-Partnership format). The development started on August 22, 2008. The total area to be developed was about 1,32,000 sqft. A special purpose vehicle (SPV) was formed where both Keventer and Pantaloon enjoyed 50 percent stake each and invested nearly Rs 125 crore. KMDA handed over the property to the consortium under 99 years lease and started renovating the adjacent run-down building.

Built on a G+9 format, the building would house Mr Kishore Biyani's flagship Big Bazaar over five floors, from ground to fourth. The top four floors of the complex will be offered as office spaces. Talks are on with some major corporate houses who are willing to buy commercial space from RSMMPL.

This is truly an unprecedented effort on behalf of The Keventer Group and KMDA, since no other busy station complex across the country has seen anything of this scale in the past. The Sealdah Commercial Complex would witness facilities like underground car parking, roof top restaurants, spa and swimming pool. Nearly 250 cars can safely be accommodated in the underground car parking facility.

This project is truly more like a gift, customized for the residents of Sealdah and its adjacent areas!

Sealdah station is considered as one of the most significant and busy railway stations, second only to Howrah Station, that serves the city of Kolkata (Calcutta) in India. Sealdah station has its prominence primarily as a suburban local train terminal. The station broadly has 2 sections namely Sealdah Main and Sealdah South. These two sections are completely separate from each other in terms of physical space and train routes.

The Southern Section sees local trains running between Kolkata Station and Diamond Harbour, Budgebudge, Canning, Lakshmikantapur among others. The Bongaon division of Sealdah operates trains for Birati, Madhyamgram, Hridaypur, Barasat, Duttapukur, Habra, Gobardanga, Bongaon, and others, while the main section of Sealdah station operates trains between Kolkata and Barrackpore, Naihati, Kalyani, Krishnanagar, Ranaghat, besides others.

Apart from local trains, Sealdah Station also offers the long distance passenger a frequent network of rail services. Hill stations like Darjeeling can be reached by the Darjeeling Mail that finds its terminal at Sealdah Station. Premium trains like the Rajdhani Express, running between Sealdah and New Delhi also originate from this station. The main section of the Seaidah station comprises some sub sections like, Barasat Section, Dankuni Section, Naihati Section. All these sections are bifurcated from the Dum Dum Station. The Barasat Section further has two sub-sections namely Bongaon line and Hasnabad line while the Naihati Section splits into two sections namely, Bandel section and Gede section. The Sealdah South Section too has its sub sections in Budge Budge Section, Canning Line, Baruipur Section, Diamond Harbour line and Kakdwip Line.

Sealdah can arguably be considered as one of the pivotal junctures of confluence for people across all regions. The new commercial project comes with the objective of uplifting the face of Sealdah in general and catering to the needs of these thousands in specific.

Fashion for a cause!

Kolkata, 21st February 2010: On Sunday evening all eyes were on India International Mega Trade Fair where Agnimitra Paul showed her Spring Summer Collection at "Earth Couture"—a jute fashion show organized by Jute Manufactures Development Council, Ministry of Textiles, Government of India. Vocal maestro Rashid Khan hogged the limelight with his presence as a show-stopper for the first time.

From formal to avant garde, classic to futuristic, Agnimitra's offering encompassed everything. The modernity and elegance of Agnimitra Paul's designs has catapulted her to the league of best Indian style-ambassadors in the international fashion fraternity. Kolkata's top models from the Kolkata fashion scene like Jessica, Neeraj, Madhabilata, Preeti and Suchira walked the ramp in her collection. The patterns, layers and colors of the designs accentuated the inherent qualities of the jute fabrics. While a segment of the collection boasted the natural color of the fabric, some were steeped in exuberant pastel hues. The texturization varied from the strictly minimalistic to gorgeous machine embroidery and appliqué.

The jute industry, despite its potential, has suffered due to the common perception that jute is only used to make sacking. This is only a fragment of the diverse spectrum of jute products. Today, jute is popular around the globe not only for its strength and versatility but primarily for its eco-friendly qualities. In the lifestyle segment alone, jute is used for products from designer apparel and accessories (bags, belts, jewellery, footwear) to soft furnishings and wall hangings. Jute is bringing about a revolution in the fashion industry.

Fashion designers today are creating great designs with this indigenous raw material. In fact the best of Indian haute couture is being crafted from it. The European fashion industry is also waking up to the possibility of using jute in apparel designing. Even a decade ago, the use of jute was restricted to the making of mundane objects. But now it has become an essential part of avant garde fashion.

JMDC experimented with a new idea at the Chennai Jute Festival last week, where the versatile virtuoso Shankar Mahadevan performed during a fashion show. They have now brought this concept to Kolkata with a live performance by Kolkata's very own Chandrabindoo. Models strutted on the ramp to the music and beats of Chandrabindoo's Bangla rock numbers from the plaintive to the satirical, as music and fashion complemented each other. The band members also wore on stage jute outfits designed by Agnimitra. During the performance, the band also took time out to share interesting snippets of information about jute and its uses in applications as diverse as road-building and automobile panels to carpets and works of art. The recurring theme of the evening was the bio-degradibility and eco-friendliness of jute products.

About JMDC: Jute Manufactures Development Council is a statutory body under the Ministry of Textiles, Govt. of India, entrusted with the responsibility of promoting jute through the development of jute products, processes and markets.

An Ode to Shanghai Street Food!!!

Kolkata, 9th January, 2010: Street food could be dodgy unless you have that specially endowed intestinal immunity to endure its aftermath. But at Shanghai, which epitomizes the birthplace of street food culture, you can vouch for its cleanliness. Combing Shanghai's alleyways and far-flung streets, The Wall has organized a never-before "Shanghai Street Food Festival" coinciding with the "Chinese New Year"

The festival kicked off today in the carnivalesque atmosphere preceding the Chinese New Year. The popularity of Chinese cuisine in Kolkata dates back several decades, mainly because of its ability to adapt with local gastronomical habits. But for a considerable period of time Kolkatans would go weak at the knees by the very mention of "Chinese Fried Rice" and "Chilly Chicken"—so much so that they almost became a household name. With the gustatory revolution, Kolkatans have evolved as gourmets—the peculiarities of the eight culinary traditions prevalent in China have entered our palates!

The festival features a palette of trademark Shanghai Street delicacies. As one whisks through the authentic Shanghai ambience, a heady mishmash of aromas takes control of the senses. The Sagoo Sai Kai (authentic chicken dumpling with Sagoo), Xiao Long Bao (honey pork steam buns) and Chicken Rice Soup in the starter section will irresistibly whet the appetite of the food connoisseurs. In the main course too, culinary specialties peculiar to the Shanghai have a lion's share of the presence—with the delectable Bar be queue Shanghai Prawn, Sauté Mandarin Fish with Rice Sticks, Whole Smoked Chicken and Steam Fish Roll with Vegge.

Vegetarians, too have toothsome options like Vegetable Steam Roll and Mixed Vegetable in Apple Sauce to choose from.

Usha Martin Education & Solutions forays into School Management

Kolkata, 5th February: Nation building through learning – Usha Martin Education & Solutions Limited (UMESL) has forayed into providing standardized end-to-end solutions and school management services to enable the creation of a national network of high quality English medium K-12 schools with a focus on non-metro and tier II cities. As another step towards it, UMESL announced the launch of their services for one School in Durgapur today.

By March 2010, UMESL plans to enable at least 15 select schools from West Bengal, Jharkhand and Bihar with its end-to-end state-of–the-art solutions and school management services. For this, UMESL has partnered in identified areas and will soon launch its enabling services. The target is to have around 200 schools within our network in the next 7 years. Pearson, the global education and Media Company, will partner with UMESL as the primary service provider for instructional support, including curriculum and content, assessment, teacher training and support and enterprise and learning management systems.

The UMESL decision to enable schools in non-metro and Tier II cities like Durgapur finds roots in the results of a needs assessment market survey indicating that the parents of children in non-metros are far too often starved for choices in searching for high quality English medium schools for their children.

The aim of the network is to bring consistently high quality education within the reach of a large cross-section of the population. To achieve quality, key features of the UMESL education delivery model include child-centric learning through acclaimed and effective pedagogic methods, researched curriculum, standardized lesson-plan based teaching, ICT-enabled classrooms, continuous in-service teacher training and strict and process-driven quality control mechanisms.

The venture is a differentiating collaboration between two global businesses, Usha Martin Group and Pearson Education, India.

The Usha Martin group, a Rs. 4700 crore conglomerate with interests in wire ropes, steel, mines, communication software, mobile value added services, infrastructure development and media, also brings with it the experience of successfully running graduate and post-graduate management and IT training programmes through UMESL's Usha Martin Academy training institutes and communication technology anchored in Ushacomm.

With Pearson, a world leader in education publishing, the UMESL enabled schools will have the advantage of accessing their rich digital and non-digital K-12 contents like books, worksheets, assessment tools and resources for teachers as well as their state-of-the-art ERP software for school systems.

Pearson's programs are expected to offer the most comprehensive range of educational content, in all subjects from kindergarten through higher education and on into professional life.

Experts in school systems management and educationists with wide national and international experiences have conceptualized the curriculum and school systems design to be offered by UMESL ensuring reflection of learning and achievements compared to the of top school systems across the globe.

"Our approach is first and foremost child-centric – building on what children can do, rather than focusing on what they cannot do. So baseline assessments of each child will be conducted to assess every element of their learning readiness. The curriculum has been designed keeping in mind multi intelligence development which will foster holistic education and support in children's cognitive, emotional and social development. This, we think, will make students ready to face the future confidently and successfully," states Mr. Raju Babu Sinha, Vice President, UMESL.

UMESL enabled and managed schools will have friendly environments in which the parents and the school are partners in the child's education forming a protective circle inside which they grow strong and enjoy learning. In the process, the school will develop independent learners and questioning minds to prepare them for life in a changing world.

The UMESL teaching method includes discussion, problem solving and activity-based learning that stimulate physical, mental and spiritual development. Activity rooms to promote open learning, vibrant displays celebrating children's work, digitally enabled classrooms, class corner libraries and class rooms filled with learning resources will feature prominently in the UMESL enabled schools.

This emphasis on quality and core value in education is reflected in the selection and shaping of staff culture as well. As part of UMESL services model, experienced principals and teachers with potential of building great learning classroom are carefully selected for the schools. After joining the principals are enrolled into the "Usha Martin School Leadership Programme", the programme designed to support and guide Principals in leading and managing high performing happy schools. Internationally designed lesson plans to support teachers across the network and adapted to match the CBSE curriculum is yet another differentiating feature of UMESL School Service model.

Moreover, the culture and practice of regular- service training for teachers, in the UMESL enable schools, provides a great learning opportunity for teachers to develop themselves and get trained in the latest teaching methodologist.

In a similar vein, the quality assurance strategy also looks at consistency of school performance through the application of self-review and inspection framework.

Last but not the least being sensitive to the issues of the school fees emergency as real stress-inducers for parents, UMESL enable schools will bring forth transparency in this regard by strictly following the principle of no hidden or "capitation" fees. The UMESL enable school network will have fee ranging from Rs. 750- Rs. 1250 per month with the exact fee depending on the location of the school and which class the child is in.

Overall, the launch of school management services by UMESL in association with Pearson, addresses the need of the hour for nation-building by enabling high quality yet accessible value-for money school education across India.

Book Fair hosts the launch of Shomshuklla's book 1st offering of Bengali poems "Chulta Elomelo"

Kolkata, 31st January 2010: For many, the idea of poetry conjures up memories of endless intonations at the classrooms—a soporific routine to sail across exams. For the discerning lot, it is what poet Shomshuklla would describe as "not a conditioned, routine activity but a trigger of emotion which passes through like a lightning and needs to be penned down instantaneously."

Shomshuklla's 4th offering of poems and 1st Bengali poetry collection from her oeuvre, "Chulta Elomelo", presents a tapestry of life, its moorings and nature in all their splendor and candor. In a glitzy evening at Kolkata Book Fair attended by celebrated author Shankar, the book was launched.

Born in Kolkata, as a child Shomshuklla was indoctrinated with the intellectual discourses that typifies the city. As a part of that legacy she made her mark in singing and dancing before migrating to Mumbai. Her creative ferment inspired her to use different outlets for self-expression—poetry, plays and music. The critics waxed eloquent on her earlier books—I Have Seen That Face Before, Close Every Door and Seconds Before Sunrise.

While the pedant may quibble over definitions, Shomshuklla doesn't follow the austerities as she freely mixes forms, styles to spawn verses which are refreshingly original. In her latest collection she has discarded the haiku form in some cases to experiment with the prose form.

The evening was marked by impassioned narrations by the poet herself. The amorous undertones in "Chulta Elomelo", the indelibility of memories in "Anubhuti" and the perennial questions surrounding love in "Kshanik" came alive as the varying cadences of her voice dabbled with a gamut of emotions. Somshuklla weaves magic in "Kak" transforming a seemingly prosaic subject with the radiance of reflection. Inspired by Fashion Designer Sharbari Dutta, the poem "Khoja" embarks on eternal self-exploration. Poems like "Dnarao" and "Chitrangada" stand out by the sheer uniqueness of the ideas. What is remarkable about the book is the tapestry of illustrations designed and stylized by painter Shuvaprasanna's wife Ms. Shipra Bhattacharya.

Shomshuklla's talent becomes evident when somebody like Sunil Gangopadhyay speaks effusively about her, "Shomshuklla is a very imaginative poet and has distinct style of writing. With bold language, simple but soul-searching messages, passion for love, short but meaningful poetry…seems to me always significant."

Post Script: Shiladitya Chaudhury: 9830017953 Satyaki Dasgupta: 9836089817 Gargi Chakraborty: 9748879810

A Date with Kings and Nawabs---by the seashore

Kolkata, 25th January 2010: You thought only the khansamas from the Royal Kitchens of Lucknow had the savoir faire for preparing the best kebabs? Always a classic example of Mughlai cuisine, these enticingly succulent kebabs have been redefined by Charcoal Grill to add the distinct Indian Coastal flavor! This delightful mix of North Indian and Coastal food was showcased at a Special Preview on the inaugural day of Badshahi Khazana—Samundari Kebab & Biryani Festival.

Stretching from the southern fringes of Bengal in the East, the Indian coastline girdles up the Southern and Western parts of the subcontinent. The cuisines have eclectic regional diversities with Bengal, Orissa, Andhra Pradesh, Tamil Nadu, Karnataka, Maharashtra, Kerala falling under the periphery. But a distorted perception equates the much-touted Goan food with Indian Coastal food. Charcoal Grill ripped this concept asunder by bringing in the diversity of Indian Coastal food in Kolkata. And now with this festival of Coastal kebabs, it has merged two mutually exclusive culinary traditions.

The delectable spread includes delicacies like Beckti Kesari Kebab, Prawn Malai Kebab, Stuffed Squid Banjara Kebab, Shah Jahani Seafood Shammi Kebab, Tandoori Kebab, Pomfret Hariyali Kebab, Gosht Boti Kebab, Murgh Cheese Kebab.

The restaurant always offers a fair share for the vegetarians too. This time too it has lined up an array of Special Kebab for the vegetarians. The chef recommends Subz Shammi Kebab, Stuffed Aloo Banjara Kebab and Tandoori Cottage Cheese.

"I am a total foodie and for my kitty party friends Charcoal Grill has always been a favorite haunt! This time they are showcasing some of the rarest sea-food kebabs, which I think is a totally new concept. I'm pretty sure that the festival would be a smashit. What more—you get free Kingfisher and Nine Hills wine too with the kebabs!!! Truly Kolkata hasn't witnessed a gala food festival like this in the recent past", gushed a visitor.

P. C. Sorcar's daughters Maneka and Mumtaz attended the inaugural press conference.

New name of Tata Ryerson

Tata Ryerson Limited was set up in 1997 as a joint venture company with equal equity stake from both the promoters i.e. Tata Steel of India and Ryerson Tull of USA. The purpose was to bring steel service center solutions to industrial customers in India. Tata Steel is the largest private sector steel producer and one of the major global producers of steel and Ryerson Tull is the largest distributor of industrial materials having over 100 service centres across USA, Canada , China with a turnover of around 6 Billion USD.

In the second half of 2007, Ryerson Inc was acquired by Platinum Equity, a private equity firm specializing in the merger, acquisition and operation of companies. Subsequent to this development, the management of Ryerson Inc decided to sell their equity stake to Tata Steel through a cordial process of negotiation and mutual agreement. While the sale of equity of Ryerson Inc to Tata Steel was completed in July 2009, Tata Ryerson formally came to be known as Tata Steel Processing and Distribution Limited (TSPDL) in January 2010.

Tata Steel and TSPDL – a perfect synergy and partnership

TSPDL has been partnering with Tata Steel in delivering the best product and service quality to reputed OEMs in India such as Tata Motors, TVS, Ashok Leyland, Toyota, Ford, Hyundai, Honda , Maruti , Whirlpool, LG, Samsung, Bajaj etc. TSPDL provides uninterrupted just- in- time supplies of right quality steel of desired sizes which creates significant reduction in the supply chain costs, inventory holding and pre production processing costs at the customers' end.

Thus Tata Steel has always seen a lot of value in TSPDL, short as well as long term. Over one million tonne of flat steel product of Tata Steel (both hot rolled and cold rolled coated and uncoated) is processed through the nationwide network of TSPDL's Service Centres.

TSPDL fits perfectly in Tata Steel's strategy of providing quality customised steel as per specific customer requirements. TSPDL enables Tata Steel to bridge the gap between mill production lots and customer requirement for small lot deliveries in customised sizes and shapes.

Growth story of TSPDL

TSPDL is the largest organized steel service centre in the country with a revenue of Rs 1300 crores and having a compounded annual growth rate of more than 50% over the last 5 years. It employs over 1300 people who are guided by the company's Mission to be a trusted and irreplaceable bridge between steel producers and consumers and the underlying Core values of Credibility, Customer Focus, Continuous Improvement, Agility and Teamwork

Starting in 1997 with a service centre in Jamshedpur and a turnover of INR 1.8 cr, it has now spread across India with 7 service centres and 16 distribution locations. With a combined processing and distribution volume of over 1.3 million metric tons, it is poised to cross a turnover of INR 1500 cr in 10-11.

Headquartered in Kolkata, TSPDL's sophisticated processing facilities (Hot Rolled, Cold Rolled – both coated and uncoated, SS and Rebar) are located in Jamshedpur, Pune and Faridabad, Pantnagar and Tada. It pioneered processing of auto grade steel for car skin panels and construction grade Rebar in India.

World class processing facilities and comprehensive quality assurance systems combine to make TSPDL an undisputed leader in the Indian service center industry. The Plants have been awarded ISO9001, 9002-1994 and QS9000 and TS16949 quality system certifications. It has also received the prestigious Rajiv Gandhi National Quality Award for large scale service centre for the year 2007. Operations are integrated using SAP R/3 platform which provides real time data for customers.

Latest Steel Service Centre at Pantnagar

In last couple of years, the picturesque state of Uttarakhand (erstwhile Uttaranchal) has witnessed an investment boom in the manufacturing sector. While consumer durables and non durable industries have set up their units both in Kumaon and Garhwal regions, auto majors and tractor makers have invested in greenfield manufacturing facilities. Thus we see Mahindra 3- wheelers, Hero Honda, Videocon in Garhwal and Bajaj, Ashok Leyland, Mahindra Tractors and Tata Motors in and around Pantnagar in Kumaon region. There OEMs bought their Tier I and II vendors to Pantnagar as part of their manufacturing strategy.

As need for an advanced level Steel Service Centre was felt by the OEMs and the vendors, TSPDL came forward to set up their 7th service centre in Pantnagar adjacent to Tata Motors and other OEMs. Thus TSPDL continues its journey towards fulfilment of its Mission.

Latest initiatives in value added stage II processing

As a part of its continuous effort to work closely with customers and provide more value to them, TSPDL set up an advanced level Plate Processing and Fabrication Centre in Tada (Andhra Pradesh) near Chennai aiming to cater to the specialized demand from Earthmoving and Construction Equipment sector. Thus a customer in ECE segment can expect comprehensive range of services for Plates from TSPDL Service Centre for Plate Burning and Fabrication.

Partnering Nano

TSPDL is already supplying special roll formed and stretched bent components for Tata Motor's prestigious Nano project from its Pantnagar Plant. Plans have already been firmed up facilities at Sanand in the vendor park of Tata Motors

Future Outlook

Tata Steel is committed to expand its steel production capacity in Jamshedpur from present level of 6 million to 10 million tonne by 2012. A substantial volume from this additional production would require to be processed through TSPDL facilities. TSPDL and Tata Steel are in active stage of finalising equipment for 2.4 million tonne additional rolling capacity (TSCR). This would entail an investment of over Rs 500 crores.

The new investment would be in advanced level processing of high strength steel and skin panels for new generation automobiles.

Corus which is now part of Tata Steel Group has similar steel service centre operations in UK and EU. It is natural that TSPDL and Corus Steel Service Centres would share their learning for mutual benefit and stay ahead of competition

Two new bikes from Vibgyor Vehicles give international brands a run for their money!

New Delhi, 6th January 2009: Bike-evangelists could well chronicle a story on Gallop's meteoric rise to fame; such was the unanimous verdict of the people. Now with the 125 cc Hunter and 150 cc Shark, Vibgyor Vehicles will be rewriting history! The two speedsters were recently unveiled at the 10th Delhi Auto Expo at glitzy launch attended by none-other-than their brand ambassador Sourav Ganguly.

Powered with a 150 cc engine, Shark is aerodynamically crafted to woo speed-fanatic youths in droves. Luminously painted in red-black and yellow-black combinations, the bike has a character that is quintessentially exuberant! The aluminum silencer and stainless steel fasteners enhance the look of the bike.

125 cc "Hunter" on the other hand exudes a rare classicism with its two color options—red and black. The installed digital clock speedometer and the digital gear indicators place the model at par with international brands.

It took a greenhorn like "Gallop" to destroy the gratuitous myth that the Tier I cities are bastions of only the established brands. Now that the Vibgyor brand has carved out its own niche, success seems to be inevitable for both Shark and Hunter. People have already started raving about the prices of the two models—which have been kept deliberately at Rs 49,990 and Rs 41,990 to suit pockets of all economic brackets.

Seldom do we come across people who decide to make footprints rather than follow them. It was his candid vision that led Raja Bhadra, CMD, Vibgyor Group to diversify into bike manufacturing from the existing domains like PVC Pipe Manufacturing, Retail Market, Real Estate, Educational Institutes, Merchandise Export, Cement Manufacturing, Television Channels, Computers and Software.

Successive launches of 100 cc "Persona", utility scooters and 200 cc bikes are in the pipeline. Now that the dealership network has expanded manifold across India, the production volume has increased likewise. Moreover consignments have been shipped to Bangladesh and talks are on with dealers in Nepal too. Even the far-flung areas of Africa are being targeted for gaining strongholds there. To manage these escalating operations, Vibgyor has acquired 35 bighas of land at Dankuni for construction of its second factory.

About Vibgyor Group: Vibgyor group of companies is headquartered in Kolkata, is a fast growing diversified organization driven by performance ethic and dedication towards total customer satisfaction. The Vibgyor group commenced its operation on 13th March' 2002. The group caters to the range from revolutionary Retail Outlet, Computers, Distribution (V6), Hi-tech Real Estate, Food Parlour/Restaurant, Import & Export Management Institute, Commercial Directory (Blue Pages), Cement Manufacturing and PVC Pipe Manufacturing. From 2002 to 2009, Vibgyor Group has charted steady acceleration in the growth rate. Having now achieved the pinnacles of process and quality credentials through NS-EN ISO 9001: 2000/ ISO 9001:2000, Vibgyor Group is now agog with the zeal for diversification. The tremendous success has now empowered the Vibgyor Group to throw down the gauntlet to its competitors in the world of Automobile, Cement Manufacturing, Television Channels, Computers and Software. The group is managed by young & dynamic team of professionals with the dedication and vision to redefining customer relationship and total satisfaction in all respects. Download Details

Ruby to invest Rs 55 crore on expansion project with radiotherapy unit

Nursing School launched, 430-bed wing promised for 2010

Kolkata, 1st January 2010: Reinforcing the long-felt need to impart holistic training for nursing care, Ruby General Hospital Limited inaugurated School of Nursing – Ruby General Hospital. Mr. Dasho Tshering Wangda, Consul General, Royal Bhutan Consulate, presided over the inauguration as the Chief Guest in the distinguished presence of Chairman cum Managing Director-Dr. Kamal K. Dutta and his wife Mrs. Ruby Dutta, who came especially from New Jersey, USA, for the opening of the school.

On this occasion Mr Dutta revealed the Plan of Action for 2010 which envisages the allocation of Rs 55 crore for a 430 bed super specialty hospital with Oncology and radiotherapy wing consisting of dual energy linear accelerator, Brachytherapy, treatment planning system.

Ruby School of Nursing is the brainchild of the visionary Dr. Kamal Kr. Dutta. "People rue that there is a genuine shortage of nurses today. Unless we take a pledge to level out the imbalance, implications could be grave" said Dr. Dutta. With Ruby General Hospital standing sentinel over the declining numbers in this ennobling profession, the ground is set for induction of more entrants into this profession.

At the outset, Ruby General Hospital Limited is starting GNM Nurses—a 3 and half years residential course for female candidates. The course would be open for more students next year .

Guest Faculty would come from abroad from time to time for training of nurses. Ruby also is making all arrangements to start DNB (Diplomate of National Board) course. The hospital is training students in hospital management, dietetics, bio-medical engineering and other departments.

Nursing is one of the oldest and noblest of all professions. Nurses perhaps are the best friends of a patient. Nursing means to "Cherish", to "Nourish", to "Protect" and to "Support". Nursing a thriving profession in today's world where demand of trained nurses is increasing every day. This is the result of increase in the number of health care providers worldwide.

Inauguration Ceremony for Seal Plant of W. Hunger Hydraulics India Pvt. Ltd.

Kolkata/Wurgburg. W.Hunger /hydraulics India will hold the inauguration ceremony of its manufacturing facility on Saturday, December 12, 2009 at its factory at Poly Park, Sankrail, Howrah (India). The Hunger Group has made its name for being one of the leading & largest manufacturers of special purpose Hydraulic components in the world for more than sixty years and has been maintaining its business relation to the customers in the Indian subcontinent for the last four decades. The South German Company started its own operation at Kolkata (West Bengal, India) in 1987 as a wholly owned Non – Resident Office (NRO). Although belated, Hunger Management has finally decided to set–up their first Manufacturing Unit in India. In view of this, a wholly owned subsidiary company with the name W.Hunger Hydraulics India Pvt. Ltd. has been formed in November 2006 at city Kolkata (West Bengal, India). The company has so far been confining itself to distribute all kinds of Hunger Products in India. The opening of the new factory will extend the company's initial focus to the production of Standard hi-tech Polymer based Seals and Bearing elements for Hydraulic/Pneumatic Cylinders to cater the Indian market and subsequently to export markets. The product which is going to be manufactured in the Indian factory, will be in true sense a state-of –an art.

Till this day, Hunger group has invested about INR 130 millions to set up this unit in West Bengal (India). In 2007, the company purchased a plot of approximately 0.6 acres for setting up this factory. The company constructed on its premises a building consisting of an office section, a production hall for sealing and bearing elements and an expansion hall where cylinder repairs shall be carried out in the near future. The start of production of hydraulic seals and bearing elements is scheduled for February 2010.

Hunger group in Germany started producing Hunger seals in 1977 with an initial objective to cater captive requirements. Stimulated by the inventive talent of the company founder Dr. Eng. H. C. Walter Hunger and a team of highly qualified engineers, the German Company is continuously playing a major role in the development of sealing technologies and improvisation of processing technologies. The patents are the basis for the company and form its source of success. Besides that, automation and an extensive & ideal Quality helps in securing the International reputation of Hunger Seal manufacturing. In addition to the companies in Germany, success was also achieved in countries abroad out of which the most important were the European countries, South Africa, India, China and the USA. Many renowned companies from all-important market segments like chemical & plant construction, mechanical engineering, automobile industries, forestry, lift hydraulic and construction equipment extensively use Hunger products.

We would like to thank the Government of West Bengal, Indo-German Chamber of Commerce. ICICI Winfra and other institutors who have greatly helped us in fulfilling our dream to set-up this Hi-Tech Polymer Seals Plant in West Bengal. The Hon'ble Chief Minister of West Bengal Mr. Buddhadeb Bhattacharjee will inaugurate this factory. Further, the Hon'ble Union Finance Minister Mr. Pranab Mukherjee, the Principal Secretary to the Commerce & Industries Department of the Government of West Bengal Dr. Sabyasachi Sen, Mr. Guenter Wehrmann, Consul General of Federal Republic of Germany in Kolkata, many other dignitaries and a few of our esteemed customers shall be present in this auspicious occasion.

Shristinagar gears up for the 1st Big Bazaar in Asansol

Bengal Shristi Infrastructure Development Corporation Ltd has opened up new vistas of growth and has taken infrastructure beyond the confines of Kolkata. Reaching out to the tier II cities like Asansol , Durgapur & Raniganj.

Shristinagar – The New Asansol, the 90 acres Mega integrated Green Township also comprises of Lifestyle Apartments, Group housing, Plots, Bungalows and Row houses with fully developed infrastructure. It is a unique Confluence of HIG, MIG and LIG Apartments. The Central Business District is at the heart of Shristinagar – The New Asansol encompassing various activity centers like shopping mall with multiplex, IT Park with hotel and a lifestyle club.

Shristinagar—The New Asansol, is a dream come true for those who till date yearned to have a apartment of their own, with all the modern amenities within reach.

The 'Asansol Centrum' is a state of the art Shopping mall with Multiplex, built over an area of 2,50,000 square feet .The concept of shopping will change in Asansol. The very pulse of the Mall will light up everyone's life. The point of uniqueness of the mall will be the right mix of food, entertainment and shopping. Retailers here will provide the customer with an experience that takes monotony out of his routine life.

The 'Asansol Centrum' will be place where people will like to spend time with their family and buy all the quality merchandise, which were till now not available to them. By localising the modern western retail concepts and mixing them with the local ethos the shops and outlets will make people feel at home and at the same time will provide escalators and lifts for their convenience which were till now unique to the metros.

Gearing up for the opening, Bengal Shristi Infrastructure Development Corporation Ltd has tied up with one of India's leading retail brands – Big Bazaar. Bengal Shristi is making all arrangements to see that Big Bazaar is able to open their store by ‘Poila Boishak' next year.

Opting for Big Bazaar as the Anchor for Shristinagar- The New Asansol, Bengal Shristi has set an instance, as the brand is undoubtedly one of the leading one in India. The varied shopping facilities offered by the Anchor aptly caters to wide-ranging income groups of Asansol

Big Bazaar, as a brand, brings its value-for-money proposition for the Indian customers. With its panache for excellence, Big Bazaar has struck a balance across diverse economic groups.